We are seeking a Senior Insights Analyst for the execution of web analytic strategies, including implementation, analysis and reporting for various clients, and be an integral part of the Optimization group. Candidates are expected to use their passion for data and analytics to develop innovative ways of improving site tracking and performance.
Candidates must possess a thorough understanding of digital measurement principles ranging from statistical analysis methodologies to implementation strategies, as well as a comprehensive knowledge of the major web analytics solutions such as Adobe Analytics, IBM Analytics or Google Analytics.
Senior Insights Analyst must be detail-oriented, team-oriented and skilled at solving problems and answering questions using data and analysis. They must also possess exceptional written and verbal communication skills, and be willing to travel from time to time to support client projects. The candidate will join a growing marketing strategy team and assist in expanding the search engine and interactive marketing activities for clients.
Required Skills / Experience
Nice to have